Launching a Modern CPG Brand Power Provisions - Low-Calorie Keto Soups on the Go!
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THe client
Power Provisions

Power Provisions is a new consumer product good built for the health conscious millennial. This new company makes Paleo and Keto-friendly bone broth soup cups with collagen and MCT oil that are easy to take on-the-go!

The Problem

The Power Provisions team approached SeedX several months before their launch in search of brand positioning, a website design, and a go-to-market launch strategy in the e-commerce space.

Our Solution

To kick off the project, we held a strategy and branding session. We identified key messaging, colors, and images while maintaining focus on their initial target market. From there, we helped the Power Provisions team take great lifestyle photos, write compelling copy, and complete a modern, engaging website presence.

 

Leading up to the launch, we focused intently on building Power Provisions’ email list and automation series. This allowed us to create an engaged and educated consumer base to bring product to. Many of individuals who were email marketed to from the beginning are now loyal Power Provisions product lovers.

Website Design
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Mobile-Optimized Design
Lead Magnet
High Opt-In Rate Spin to Win Lead Magnet
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Results

SeedX and Power Provisions have seen month after month dramatic increases in engagement and revenue made and look forward to expanding our efforts more.

The possibilities are nearly endless when it comes to online growth, and we can’t wait to expand this brand’s reach even more!

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